Knives, these are. Wüsthof brand (No umlaut in the email, that would be too taxing, eh?) And, unelievably, no link to the client's website.
How can this happen? Only, it seems to me, if the PR people in Noo Yawk aren't paying attention, and the person sending out the release is an unpaid intern. But you better believe Wüsthof's going to get a hefty bill for "services."
The culprits, according to the signatures at the bottom of the long, long text-only release, are Julia Stambules (note I resisted the temptation to type "Stumbles") and Keith Sivera, described as principals of an agency called JS Public Relations. Am I wrong to be picking on them? Comments, please.
Yeah, Ron, your cornichon is showing!
And they do have the umlaut correctly placed on their client list on their website.
I don't think calling them out will get you a sample knife -- maybe a knife in the back...
That said, there has been a spate of odd (or ill advised press releases)lately. Or what I call "When Good Products Meet Bad PR."
Always the best,
Nannette Eaton
No links or images, that's just sloppy. Even if it were an intern, someone should be checking their work. And who in the client's office is checking the agency's work? BTW, we from New York don't all talk like Noo Yawkas.
I've actually started a new blog called Mundane Monday (http://www.mundane-monday.blogspot.com), "Greeting the week with a yawn," for the most egregious examples of "meh" marketing. Hard to pick, often.