April 10, 2007

Cheese Man

He's best known as the owner of Beecher's Handmade Cheese in the Pike Place Market, but keep in mind that Kurt Dammeier is an entrepreneur, a guy who loves doing business deals. Increasingly, those deals revolve around his passion for natural ingredients and pure food; with evangelical fervor, he stages comparative tastings to spread the gospel of artisan cheese.

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At a seminar aboard a Holland America cruise, Dammeier teaches Cheese 101.

Dammeier made a fortune when his family's high-tech printing company was acquired by a Canadian rival in 1994; with the proceeds, he started investing. First came Pyramid Breweries, where he served for a time as chairman of the board and opened the popular Alehouse across from Safeco Field. Next he acquired the four Pasta & Co. stores, founded by Marcella Rosene, which had established a reputation for high quality ingredients. Couple of years ago, he launched Bennett's Pure Food Bistro on Mercer Island, because that's where he lives and he wanted a good restaurant nearby.

For its part, Beecher's occupies a central spot in the Market, long the home of the Seattle Garden Store. To snag the coveted space, Dammeier couldn't just put in another Pasta & Co. outlet; the Market watchdogs frown on chain outlets. (Starbucks is exempt because it started in the Market.) But an artisan cheese factory? Well, yeah, that was a concept the Development Authority could go for. And Dammeier, a 1982 grad of Washington State, had been aching to produce a cheese of his own ever since he discovered Wazu's award-winning cheddar-in-a-can, Cougar Gold.

Then, instead of the usual steps (raw materials, manufacturing, distribution), Dammeier put the deal together backwards. He had the sales outlet and the basic concept in hand; now he went looking for a production guy, a cheesemaker. And he found Brad Sinko, whose own family operation on the Oregon coast, Bandon Cheese, had just been snatched up by Tillamook. Together, Sinko and Dammeier went looking for a dairy to supply the operation. They found what they were looking for at Green Acres Farm in Duvall. The herd was originally all-Holstein; now they've added an equal number of Jerseys. Worth noting that Green Acres doesn't own the 40 new cows; instead, it leases them from a local entrepreneur, who just happens to be Kurt Dammeier.

France has hundreds of traditional, regional cheeses; not so in the US. Dammeier set out to create a specifically local cheese for Seattle. He and Sinko quickly settled on a cheddar-Gruyère hybrid; they named it Beecher's Flagship--Beecher was Kurt's grandfather--but it would have to age almost a year. While they waited (and the raw milk version was particularly promising), they built up an 80,000-pound inventory...and sold a lot of fresh curds. Dammeier also perfected a pasta recipe, "World's Best" mac & cheese," that's now shipped nationwide. That's the one he cooks up for guest shots on TV; it's rich, creamy and utterly delicious.

Should add that Dammeier has a cookbook called Pure Flavor coming out in late July. Can't wait!

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Dammeier cooking on closed-circuit TV; sample cups of mac & cheese

Posted by Ronald Holden at April 10, 2007 8:46 AM